Thursday April 9th, 2015 by Elena Mihajlovska
The plus size clothing brand Lane Bryant has launched a campaign dedicated to women of all shapes and sizes. The new campaign presents a lingerie collection and shoots straight in the direction of Victoria’s Secret as it is called #ImNoAngel. The goal is to empower all women around the world to feel sexy no matter their size or shape, and to learn to love every part of their body.
Apart from being a great way of promoting the lingerie, #ImNoAngel promotes fair representation of body types in fashion and the media. Obviously, this has created an ongoing intense debate. Victoria’s Secret fans certainly did not like the ‘open attack’ on the angels of Victoria’s Secret.
However, more numerous were the ones who supported this idea while taking selfies with the #ImNoAngel hashtag.
It’s true that the famous Victoria’s Secret Angles impose unrealistic standards for women through the media, so it is heartening to see someone who is trying to celebrate diversity. Who knows, maybe Lane Bryant will be the one who redefines sexy!
Now, let’s check the beautiful plus size models that are part of this campaign: Ashley Graham, Marquita Pring, Candice Huffine, Victoria Lee, Justine Legault and Elly Mayday.
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