Sushmendra dubey. This College of Arts graduate has carved a niche in the world of photography with uniqueness that’s hard to match. Popular as Dubs in the industry, dubs forayed into photography after sharing his expertise for more than 15 years with advertising giants like DRAFT FCB Ulka, McCann-Erickson, Saatchi & Saatchi and lowe Lintas. He progressed to be the creative director and displayed a love for unmatched creativity in everyday life, a reason that explains his deep understanding of the world and its ways.
After proving his mettle in the highly competitive world of advertising, he realized that lens is where his heart is. In his own words “there was always a gut-wrenching feeling that made me remember the days that the camera and I were inseparable. It was my first love. The haunting feeling led me back behind the lens and then there was no looking back.” And rest as they say is history.