La Bong is not just a fashion brand, it represents a certain 'state of mind'. For people who never stop learning and dare to learn by trial and error. For dreamers who do what they love rather than what others expect of them. For people with courage who prefer to choose than to be chosen.
With simple, yet powerful statements about everyday topics Max Bong tries to inspire people. You. Others. Herself. Do what you love doing and nothing else ..... Overcome to become. That is La Bong. And who are you?